What is Eureka and why is it important?
Outline
Eureka is a smart product discovery platform that makes it easy for your customers to find the right products at the right time. It helps create fast, personalized, and relevant search experiences based on what your customers are looking for.
Here’s why search matters:
- 64% of users rely on search to address their “I want to buy” moments.
- 43% of retail website visitors head straight to the search bar.
- Conversion rates for site search can be 50% higher than average!
- Relevant searches influence 39% of buyers to make a purchase.
With Eureka, you’re not just optimizing search—you’re unlocking more conversions, better user satisfaction, and a smarter shopping experience for your customers.
Eureka lets you create on-site search experiences that are fast, smart, and personalized! Here’s how Eureka makes it happen:
- AI-Driven Search Engine: Deliver super-fast, intelligent search results.
- Natural Language Processing (NLP): Understand what your customers really mean when they search, no matter how they phrase it.
- Easy Campaign Management: Use Insider’s templates to build search campaigns with ease.
- Customizable Search Features: Add facets, synonyms, and attributes to make search results even more relevant.
- Fast and Scalable Search API: Handle high traffic seamlessly and keep the search experience lightning-fast.
- Personalization Powered by Data: Show search results tailored to each shopper’s preferences and activity.
Why does search matter?
Let’s face it: if your customers can’t find what they’re looking for, they can’t buy it! A good search bar is your secret weapon to understand what customers want and help them find it in seconds. Plus, search users tend to know exactly what they need, making this the perfect opportunity to boost your conversions!
Ready to unlock the power of Eureka? Let’s make search your competitive edge!