About This Learning Path
This path is designed for marketers who want to go beyond the basics and fully unlock Insider’s capabilities. You’ll learn how to create personalized, high-impact campaigns across email, SMS, WhatsApp, mobile apps, and web. From advanced segmentation and automation to AI-powered recommendations and journey orchestration, this path gives you the tools to drive real engagement, boost conversions, and scale your marketing impact.
Prerequisites
Before starting this path, we recommend completing the Insider Fundamentals learning path. You'll need a basic understanding of how to navigate your account, key Insider concepts and features, and the overall onboarding process.
