About This Learning Path
This path is designed for strategists who want to harness Insider’s data and tools to drive smarter, scalable marketing decisions. Learn how to analyze campaign performance across channels, optimize customer journeys, and leverage insights to refine your growth strategy. From web and mobile engagement to messaging and automation, you'll build a strong foundation for data-backed marketing success.
Prerequisites
Before starting this path, we recommend completing the Insider Fundamentals learning path. You'll need a basic understanding of how to navigate your account, key Insider concepts and features, and the overall onboarding process.