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Outline

Insider’s Mobile App product helps brands enhance user engagement and drive revenue through personalized in-app experiences. With features like app templates and push notifications, businesses can directly connect with users at optimal moments, fostering interaction and increasing conversions.

Insights from In-app advertising stats you need to know underscore the critical role of mobile app marketing:

  • In-App Engagement: Users spend 92% of their mobile time within apps, highlighting the importance of in-app engagement strategies.

  • Conversion Rates: Mobile apps convert product viewers at 3 times the rate of mobile websites, emphasizing their effectiveness in driving sales.

  • Click-Through Rates (CTR): In-app ads achieve an average CTR of 0.56%, outperforming mobile web ads, which have a CTR of 0.23%.

How Insider Supports Mobile App Marketing

⚠️ Important

To use the Mobile App Panel, users must have Administrator, Collaborator, or Editor roles.